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| + | [[Image:Transformers brand.jpg|The 'Brand' makes it onto a product only once in a blue moon.|thumb|300px]] |
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| − | The '''''Transformers'' brand''' is the umbrella term for all products or media involving the [[Transformers|transforming alien robots]] from the planet [[Cybertron (planet)|Cybertron]] developed in 1984 by [[Hasbro]] and [[Marvel Entertainment]] (then Marvel Entertainment Group), including any lineal descendants thereof. |
+ | The '''''Transformers'' brand''' is the umbrella term for all products or media involving the [[Transformers|transforming alien robots]] from the planet [[Cybertron (planet)|Cybertron]] developed in 1984 by [[Hasbro]] and [[Marvel Comics|Marvel Entertainment]] (then Marvel Entertainment Group) under license from [[TakaraTomy|Takara]], including any lineal descendants thereof. |
| − | ''Transformers'' has been in almost continuous circulation since its launch {{#expr:{{#time:Y}}-1984}} years ago, never absent from American toy |
+ | ''Transformers'' has been in almost continuous circulation since its launch {{#expr:{{#time:Y}}-1984}} years ago, never absent from American toy shelves for more than 18 months. Unlike many 80s brands relaunched in the 2000s to capitalize on the 20-year nostalgia cycle, the ''Transformers'' brand is truly evergreen. As a result, it has grossed Hasbro more than $1 billion [[Wikipedia:United States dollar|USD]] since its launch.<ref>Hasbro executive [[Brian Goldner]] in the special features of the [[Transformers (film)|''Transformers'']] DVD.</ref> |
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| + | Related articles: |
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| + | * [[Franchise]] |
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| + | * [[Toy]] |
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| + | ==Spelling and capitalization== |
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| + | In the various ''Transformers'' logos used over the decades, the word is often split across two lines, with no hyphen, thus suggesting (by the rules of normal punctuation) that it's two words: "Trans Formers". Other logos are explicitly bicapitalized: "TransFormers". Further, when Hasbro is being strict about the word's trademark status, [http://www.hasbro.com/home/copyright.html they write it in allcaps]: "TRANSFORMERS". |
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| + | Despite all that, it's generally agreed that the correct rendering is "Transformers", and that's the way it appears in this wiki. |
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| + | [[Image:G1logo.jpg|thumb|225px|left|An Autobot face does not a hyphen make.]] |
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| + | [[Image:Universelogo.jpg|thumb|225px|right|Also known as CamelCase.]] |
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| + | {{-}} |
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{{stub}} |
{{stub}} |
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| + | ==References== |
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| + | <references/> |
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| + | [[de:Transformers]] |
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| + | [[es:Transformers]] |
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Latest revision as of 22:17, 24 February 2020
The 'Brand' makes it onto a product only once in a blue moon.
The Transformers brand is the umbrella term for all products or media involving the transforming alien robots from the planet Cybertron developed in 1984 by Hasbro and Marvel Entertainment (then Marvel Entertainment Group) under license from Takara, including any lineal descendants thereof.
Transformers has been in almost continuous circulation since its launch 40 years ago, never absent from American toy shelves for more than 18 months. Unlike many 80s brands relaunched in the 2000s to capitalize on the 20-year nostalgia cycle, the Transformers brand is truly evergreen. As a result, it has grossed Hasbro more than $1 billion USD since its launch.[1]
Related articles:
Spelling and capitalization[]
In the various Transformers logos used over the decades, the word is often split across two lines, with no hyphen, thus suggesting (by the rules of normal punctuation) that it's two words: "Trans Formers". Other logos are explicitly bicapitalized: "TransFormers". Further, when Hasbro is being strict about the word's trademark status, they write it in allcaps: "TRANSFORMERS".
Despite all that, it's generally agreed that the correct rendering is "Transformers", and that's the way it appears in this wiki.
An Autobot face does not a hyphen make.
Also known as CamelCase.
 This article is a stub and is missing information. You can help Teletraan I: The Transformers Wiki by expanding it. |
References[]
- ↑ Hasbro executive Brian Goldner in the special features of the Transformers DVD.