3D Battle-Card Game

The Transformers: 3D Battle Card Game is a "constructible card game" from Wizards of the Coast (who are, of coarse, owned by Hasbro). The game involves punching out pieces from little plastic trading cards and assembling them as either a Transformer or its vehicle mode and then battling another player with a similar punch out figure.

Game play
The exact details of game play have yet to be revealed. It will likely resemble similar such constructible card games with the obvious addition of transformation. It is described in a press release as being "fun, fast, and easy-to-learn."

Cards
WoC has announced that there will be 26 Characters in the premier set featuring characters from the upcoming live-action film and favorites from other Transformers series past.

Each pack will retail for $3.99 and include everything needed to play: two punch-out Tansformers figures (each made up of two "trading cards" worth of pieces), a character stat card for each of those figures, a token card, and rules.

Preview Card -  #??   -   Jetfire

Trivia

 * Even allowing for punch-card construction the Jetfire card previewed gives him a robot and vehicle design significantly different from all past versions of the character. Whether this is meant to be a "movie-universe" Jetfire or is just a new body for the existing G1 character is unknown.