Donny Finkleberg

Donny Finkleberg, aka Robot Master, was a human character in Marvel's Transformers comic book series.

Finkleberg was originally a writer for a "famous comic book publishing company" in New York. (Judging by the Hulk and Captain American paintings on the wall, it is probably safe to say he worked for Marvel Comics.) His Robot Master comic book series had been cancelled, and his  idea for a Potato Salad Man graphic novel titled "This Man, This Mayonnaise" did not fetch interest from his superiors, so Finkleberg was turned away.

It was at this low point point in his career that he was approached by the United States government. Triple-I needed a cover story to explain the presence of the Transformers on Earth to panicked American citizens. The idea that a human terrorist controlled the Transformers was decided to be less frightening than the truth, so Finkleberg was paid 50 thousand dollars to dress as Robot Master and appear in public broadcasts.